Tags: Air Canada

Not Novelty Seeking

I was on a flight home from Frankfurt last week playing with one of the things Air Canada got right: its storehouse of movies you can watch for 8 solid hours. But rather than try to find a new first-run film I’d never seen, which all looked like lighter-than-air objects, fluffy and predictable, I did the opposite.

I went on the hunt for my favourite old movies, like Bonnie & Clyde and Catch Me If You Can and Dog Day Afternoon and Field of Dreams, Gladiator, and A Few Good Men. I didn’t want to see these faves in their entirety; I just wanted to see my favourite parts, the scenes whose action and dialogue will forever be imprinted in my brain.

Like when Bonnie and Clyde die in a hail of bullets.

When FBI agent Tom Hanks catches up to fake-pilot Leonardo di Caprio and says: “Nobody’s chasing you.”

When bank robber Al Pacino says: “Kiss me….When I’m being fucked, I like to get kissed.” 

When dreamer Kevin Costner hears: “If you build it, they will come.”

When gladiator Russell Crowe says: “My name is Maximus.”

And of course when Marine Colonel Jack Nicholson says to Tom Cruise: “You can’t handle the truth.”

I enjoyed my tour of great scenes from memorable movies enormously.

Rummaging around in these old scenes, and who I was when I first watched them, was new for me. It was much much more fun than trying to focus on the thin gruel of bot-like dialogue and stick-man actions in so many new films.

Air Apparent

Back in 2019 when newspapers were made of paper, I would take part in an annual ritual of disbelief: I’d turn the page of The Globe and Mail and there would be a full-page ad for Air Canada congratulating itself for being voted the Best Airline in North America.

I would quickly check to see if it was April 1st. Then I would read the small print to find out who gave them the award for four consecutive years from 2019 to 2022.

It’s a magazine called Global Traveler for “U.S.-based frequent, affluent travellers”. It claims the  average Global Traveler reader has a net worth of $2.8 million. Yes, Air Canada’s business class is….respectable. But the Best in all Classes in North America? Puleeeeze.

True, this was before Air Canada reduced its routes; slashed the value of Aeroplan Miles; made spontaneously cancelling flights a sunny-day activity; amped fares; admitted its Montreal-based CEO, Michael Rousseau, can’t speak French; saw customer complaints to Ottawa rise from 18,000 in 2020 to 30,000 in 2022, then 57,000 last year; fought to avoid offering refunds if a flight failed to take off; and claimed its own chatbot was “a separate legal entity that is responsible for its own actions;” before all this, Canadians had a love-hate relationship with our national airline.

Read on…

RamsayWrites

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